Cummins Inc. Marketing Manager in Singapore, Singapore
Using broad marketing functional skills, implements the marketing strategy for an identified product line or geography. Manages multi-cultural teams to successfully achieve and exceed business goals.
Implements the global marketing strategy in identified product line or geography.
Implements medium-term and annual marketing plans; identifies barriers to success and develops solutions for smooth execution of the plan.
Manages ongoing market research to understand market trends and potential and product applications in identified markets; uses market research to inform business decisions and priorities.
Leads marketing efforts for value package marketing activities to create a comparative advantage and meet profitability goals.
Leverages the competencies in the global marketing team, and represents identified product line or geography in global marketing initiatives.
Translates the global brand strategy for the identified product line or geography.
Provides management, direction and development to a multi-cultural marketing team which may be based in several locations.
Manages marketing and sales systems and processes including the customer satisfaction measurement process.
Leverages relevant channel staff, knowledge, or processes; integrates Voice of the Customer into marketing plans.
Coaches and motivates marketing staff; provides guidance and direction on problems and issues; delegates works assignments considering employee skills and development needs.
Coach & Develop - Accurately evaluates the strengths and development needs of direct reports; deliberately sets aside time to coach and develop direct reports; assists direct reports in setting high performance goals and preparing quality individual development plans; provides challenging assignments to facilitate individual development; provides each individual with the tools, knowledge and coaching he or she needs to develop; gives honest, timely and constructive feedback to others on their performance; conducts difficult conversations in a timely way with direct reports who are not performing to expectations or do not demonstrate the core values; invests time in coaching key high potentials, high performers and talent critical to the business; develops mentoring relationships with key talent across the organization.
Business Planning - Able to perform business planning and strategic analysis. Able to apply this knowledge/skill in normal work situations - which means understanding basic mathematical relationships and being able to do sanity checks on the data. Understands the underlying principles, techniques, and procedures. Must have total business knowledge (customers, products, macro economic trends) of their area.
Communication - Written & Verbal - Effectively expresses messages and ideas in a clear, organized and relevant manner for a variety of audiences. Develops organized, complete, and convincing communications. Conveys thoughts and ideas regarding a topic concisely and clearly. Ability to communicate without increasing either the employee's or employer liability. Ability to communicate effectively to different levels of the organization. Uses appropriate style, grammar, and tone in informal and/or formal business messages. Reviews and edits written work constructively. Delivers messages with the desired effect. Ability to use appropriate communication tools as needed (WebEx, SameTime, video conferencing, teleconferencing, Visio, MS Project, etc.).
Focus on Customer Needs - Anticipates customer needs. Takes action to meet customer needs. Continually searches for ways to increase customer satisfaction. Knowledgeable of vital customer information required to make informed business decisions.
Think strategically - Stays abreast of key competitor actions and their implications, threats and opportunities to the business; understands the impact of global trends on the organizationÝs plans and growth; over time, builds a reputation for thinking strategically; holds direct reports accountable for thinking strategically. Champions think strategically in own organization: champions strategic initiatives across organizational boundaries; ensures alignment by actively and visibly keeping long-term strategies in focus as others execute short-term plans; helps others adjust strategies if assumptions are wrong; encourages others to take reasonable risks in developing and implementing strategies.
Relationship Management - Develops rapport, builds trust, and creates value in relationships. Identifies networking opportunities and effectively communicates across functions, BU's, and with both internal and external business partners.
Manage Execution - Coordinates performance across regions, teams, and departments on complex projects and work flows. Applies a broad range of planning and monitoring tools. Defines planning and review practices that result in few missed milestones and minimal surprises. Effectively delegates to ensure completion of complex projects and work. Monitors progress of others and redirects efforts when goals change or are not met. Measures effectiveness of execution through defined metrics and disciplined monitoring.
Facilitating Internal Relationships & Consensus - Ability to pull a broad mix of people and related skill bases together for a common purpose and goal. It will often involve ability to influence because people on your team will very rarely report directly to you as a leader. Group dynamic techniques to have an individual or group work through a challenging issue, probe for issues/concerns and drive to consensus.
Education, Licenses, Certifications
College, university, or equivalent degree in Marketing, Sales, Business Administration or related subject required.
Significant ant level of relevant experience required, including supervisory experience.
Leads and own the ASIA OPP process for the relevant markets; by working with relevant channel staff, knowledge, or processes; integrates Voice of the Customer into marketing plans .
Be market and customer led in building depth of knowledge on customer and market needs and trends for inclusion into normal OPP processes
Works with sales, marketing, and product leaders to identify strategies targeting growth by participating in efforts such as strategy workshops.
Develop key channel or customer partners to enable growth for Cummins in conjunction with segment strategies and regional teams
Work with regional sales teams and regional leadership to develop and secure key commercial sales and revenue growth opportunities for Cummin
Manages the efficient transition of converted opportunity to account support team.
Primary Location Singapore-South West-Jurong-Singapore, Singapore, Power Generation at TT Park
Job Type Experienced - Exempt / Office
Recruitment Job Type Exempt - Experienced
Job Posting Oct 1, 2018, 12:53:55 AM
Unposting Date Ongoing
Req ID: 1800041X